MOOV (or Moov) is a Hong Kong-based digital music service under PCCW Limited, launched in 2006. It is the first music streaming service in Hong Kong. MOOV provides music content, including songs, concert videos, MVs and other music shows under a monthly fee.

MOOV is available in Hong Kong, Vietnam and Mainland China with the brand "摩音符 MOOV". It is available on the web, and also for iOS and Android devices.